With a vision that goes beyond leading a business, Sandro Rodrigues is driven by a clear purpose: “to transform LIVES and BUSINESSES through LEADERSHIP and ENTREPRENEURSHIP, fostering GENUINE connections.

The visual identity developed reflects the essence of his journey, with a symbol born from the union of the letters “S” and “R,” representing a link of continuous evolution, innovation, and solidity—while also branching from the core symbol of the Hinode Group.

The logo was designed based on the golden ratio, representing balance, beauty, and sophistication—reinforcing Sandro Rodrigues’ legacy as a leader committed to results, ethics, and positive impact in both the market and society.